As Inflammammal may have noted 10 or 12 times so far in this space, she finds old Sunkist ads unusually well-done.  From 1917, and are you kidding with that bowl?:

I miss the not that old but totally extinct spelling of "vitamins" as "vitamines".  It's just apter, somehow.  Also, this ad is so beautiful I could yelp or yodel.

A small, glorious interstitial illustration in a Sunkist booklet:

Bonus: cute cover of lemon booklet.

Brand new to my collection, published in 1916, this Sunkist cookbook has no color illustrations other than the outside & inside covers, but oh, what covers!  That peeled orange/glass of lemonade with lemon slices is really choice.

Originals of this 1938 ad seem to go for at least $50, and that is not within my permitted ephemera spending limits.  And it breaks my goddamn heart.

I console my self with long, long looks at this, the inside cover of a Sunkist recipe book, probably my favorite vintage illustration of all, and safely my own.  It's already been posted on this blog but merits repeating.

Typical gloriousness from '40s Sunkist promo material; they cared.  They're my favorite brand to collect, followed by Libby's and Dole tied for second.

Ordinarily, depictions of people in a given piece of ephemera ruin it for me.  But the little illustration in the center saves this one.  

Presented without comment; just glorious is all.

I consume no more oranges nor much more of their juice than the average American, but my interest in illustration and archival photos of citrus are reaching obsessive levels with me.  The1940 cover shown below makes me nuts just nuts I tell you.

And for some reason, depictions of oranges' juice in glasses is the most encrazing.  I like tall, narrow glasses as a general rule but as shown here, I can accept variety of shapes.

Couple more killers, then I swear, my next post'll be differently-themed.  But the loving and very fine treatment given these illustration special spaz-me powers.  That pie!

The above's probably been my favorite image for the last couple of years.  From a Sunkist ad booklet from the 30s.  What so draws me to it (other than my larger love of vintage food illustration) I don't know, but I've never found anything so luscious.  Luckily it's part of my collection, which I intend to share here.  Here's the front and back of the same booklet, which would have been given away free in supermarkets, which's part of what amazes me.