The name bewilders me, but the fonts enchant, especially on "tomatoes".

Ignorance: egregious.  Design: near-flawless.  What does a collector do?  (One purchases bulk lots unknowingly containing beautiful but racist can labels, in this case.)

I'm so fond of vintage Sunkist that sometimes I forget Dole's triumphs in the '20s through '40s.  1938 here:

Approximately 0% of magazine ads produced in the last 50 years are that attractive, if you ask Inflammammal.  And it's not even necessarily the best, just the one I looked at most recently.

As I've not mentioned it before, and as its packaging is rightfully among the top handful of American commercial design icons:

Postmarked in 1949; the writer notes he is having a "swell" time.

I don't have anything to add to it, today; these German cherries are beautiful.  The leaf edges, too, the gently curling ones.

Postmarked 1900, "A California Paradox", oranges growing with snowy peaks behind.  (Indeed I live in the greatest state.)